Haben Sie schon mal in Ihrem Schreibprogramm das Drop-Down Menü der Schrifttypen geöffnet und sich gefragt, was eigentlich an Times New Roman neu sein soll, und wer oder was Garamond wohl ist? Dann lesen Sie dieses Buch! Unterhaltsam, lehrreich und gewitzt ist es ein Streifzug durch die Welt der Schriften.
Non-fiction Christmas bestseller. Radio 4 Book of the Week
Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about.
As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.'
This edition is available with both black and silver covers.
Brilliant ... whether you're a graphics geek or have never given a second thought to what you're reading, don't miss this quirky, fact-filled font fest. Lauren Laverne Grazia