Culture Map - Breaking Through the Invisible Boundaries of Global Business. How People Think, Lead and Get Things Done
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| Verlag | Perseus Books |
| Auflage | 2014 |
| Seiten | 288 |
| Format | 15,7 x 24,1 x 2,4 cm |
| Gewicht | 510 g |
| Artikeltyp | Englisches Buch |
| ISBN-10 | 1610392507 |
| EAN | 9781610392501 |
| Bestell-Nr | 61039250UA |
In today's ever-more-globalized world, success in business requires navigating through cultural differences, and a knowledge of how to decode cultures foreign to our own. In this fun and instructive book, international business expert Erin Meyer offers key tactics and strategies to help businesspeople overcome cultural obstacles and obtain success.
Whether you work in a home office or abroad, business success in our ever more globalized and virtual world requires the skills to navigate through cultural differences and decode cultures foreign to your own. Renowned expert Erin Meyer is your guide through this subtle, sometimes treacherous terrain where people from starkly different backgrounds are expected to work harmoniously together.When you have Americans who precede anything negative with three nice comments French, Dutch, Israelis, and Germans who get straight to the point ( your presentation was simply awful") Latin Americans and Asians who are steeped in hierarchy Scandinav ians who think the best boss is just one of the crowd,the result can be, well, sometimes interesting, even funny, but often disastrous.Even with English as a global language, it's easy to fall into cultural traps that endanger careers and sink deals when, say, a Brazilian manager tries to fathom how his Chinese suppliers really get things done, or an American team leader tries to get a handle on the intra-team dynamics between his Russian and Indian team members.In The Culture Map , Erin Meyer provides a field-tested model for decoding how cultural differences impact international business. She combines a smart analytical framework with practical, actionable advice for succeeding in a global world.
Klappentext:
An international business expert helps you understand and navigate cultural differences in this insightful and practical guide, perfect for both your work and personal life.
Americans precede anything negative with three nice comments; French, Dutch, Israelis, and Germans get straight to the point; Latin Americans and Asians are steeped in hierarchy; Scandinavians think the best boss is just one of the crowd. It's no surprise that when they try and talk to each other, chaos breaks out.
In The Culture Map, INSEAD professor Erin Meyer is your guide through this subtle, sometimes treacherous terrain in which people from starkly different backgrounds are expected to work harmoniously together. She provides a field-tested model for decoding how cultural differences impact international business, and combines a smart analytical framework with practical, actionable advice.